Wella Koleston Perfect Me+ Hair Color 60 ml - 7.0 Medium Auburn

Color Creation

Experience the ability to achieve stunning colors with balanced results that offer a natural depth and brightness. With ME+ technology, this formula may reduce the likelihood of developing new allergies by up to 60 times. It also helps minimize hair damage when reapplying color to previously treated hair. The recommended mixing ratio is 1:1, and this product can assist in covering gray hair effectively while lightening hair by up to 5 shades. Enjoy bright, vivid colors that are sure to turn heads, thanks to color pigments that adhere well to the hair surface, ensuring long-lasting color and vibrancy. Please refer to the package insert for guidance on mixing and application. The suggested mixture amounts and application methods provided on the website are recommendations; variations may occur based on your specific application and dye chosen.

Application Guidelines

The oxidant is a creamy liquid that activates the dye, making it an essential part of the hair coloring process. Selecting the right oxidant is crucial, as using one that is unsuitable for your chosen process can lead to unsatisfactory results. Therefore, it’s important to choose your oxidant with as much care as you do your dye. Make sure to use the same brand of oxidant as the color product you select. You can easily find the appropriate oxidant for your application by referring to the table below.